Business
23 April 2026Something strange is happening at McDonald’s…and we need your help.
Netflix and McDonald’s are joining forces to launch a special Stranger Things: Tales From ‘85 Happy Meal, a global campaign starting this spring and summer that enlists fans to join the crew for a brand-new monster-fighting adventure.
The World of Tales From ‘85
Stranger Things: Tales From ‘85 returns to the iconic world of Hawkins, Indiana, this time unlike anything you’ve seen before. Familiar faces of the gang fight new monsters and unravel paranormal mysteries – with the same heightened stakes and ‘80s nostalgia that made the original series a global phenomenon. That spirit of adventure and childhood camaraderie made McDonald’s the perfect partner to bring it all to life. What better way to invite a new generation of Stranger Things fans into Hawkins than through one of the most iconic cornerstones of the ‘80s?
A New Adventure Begins
Mysterious monsters have spread across Hawkins – and now the creatures have taken over a beloved local hangout: McDonald’s. Luckily, Dustin and the gang have formed the Hawkins Investigators Club, but they can’t defeat this new threat alone. That’s where you come in.
To bring the mission to life, a campaign spanning linear, digital and social uses original animation drawn directly from the show’s distinctive visual style in commercials that drop fans right into the heart of the action. Every touchpoint is designed to make you feel like part of the crew.
Help save Hawkins (and McDonald’s) from the monsters threatening to take over by scanning the QR code included with every Happy Meal to play an interactive game where you come face to face with the creature.
Stranger Things: Tales From ‘85 Happy Meals include:
A custom Stranger Things: Tales From ‘85-inspired Happy Meal box
One of 12 (depending on market) collectible character toys
A Stranger Things activity book
A QR code that unlocks a digital experience and interactive game where fans help save Hawkins (and McDonald’s) from the monsters
Join the Mission
Grab a Happy Meal, scan the code, and join the mission beginning May 5 in the US and rolling out across Singapore, Norway, Australia, Germany, Portugal, Italy, India and Korea in the weeks to come.
The Upside Down has never felt so close – or so delicious.
Stranger Things: Tales From ‘85 Happy Meal Global Availability
April 28: Canada, Brazil, Argentina, Mexico, Colombia, Panama, Peru, Slovenia
April 29: Uruguay, Belgium
April 30: Venezuela, Singapore, Chile, El Salvador, Ecuador, Guatemala, Honduras, Nicaragua, Paraguay, Czech Republic, Slovakia, Ukraine
May 1: Norway, Azerbaijan, Bulgaria, Croatia, Finland, Hungary, Moldova, Romania, Serbia, Turkey, Hong Kong, Indonesia, Estonia, Latvia, Lithuania, Taiwan
May 1 - May 28: Hong Kong, Indonesia, Estonia, Latvia, Lithuania
May: Cyprus
May 5: United States, Puerto Rico, Spain, France, Caribbean Islands (Aruba, Curacao, Dominican Republic, St. Maarten, Trinidad, and the Bahamas), Costa Rica
May 6: Poland
May 7: Austria, Australia, Netherlands, Germany, Fiji, New Zealand, Israel, Sweden, Switzerland
May 8: Portugal, Thailand
May 9: Greece, Malta
May 11: Finland
May 12: Denmark
May 13: Morocco
May 15: Italy
May 22: Philippines
June 1: India
August 27: Korea
Sarah Edelstein
sedelstein@netflix.com
