Innovation09 May 2018
Getting a new TV but not sure where to start? Good news: we’re here to help and have already done a bunch of research for you (stopwatch included). Today, we’re excited to announce our 2018 recommendations for TVs that are faster and easier to use than ever.
From surveying our members, we know that people buying a smart TV care most about price, picture quality, screen size, and ease of use. While some of this is easy to research, it’s hard to know about things like device performance and ease of use. So, we want to shine a light on these important aspects.
When you see the “Netflix Recommended TV” logo, it means that device has passed rigorous testing to ensure great performance and easy access to Netflix and other services. This means the TV:
- Starts up instantly and gets to Netflix (or other internet TV services) within just a few seconds.
- Allows users to move quickly and easily between apps
- Comes with the latest version of Netflix
- Can support newer, more immersive Netflix browsing experiences, like video previews
In order to receive the designation, the TV must meet 5 out of 7 criteria (listed here).
What’s more, all of the models designated include a Netflix button on the remote control which means viewers can start watching instantly with the press of a single button. Magic. And our stopwatches come in handy, because we make sure you can power on your TV and start watching in just a matter of seconds.
Footage of 2018 Sony TV showing the time it takes to turn on and start watching
Here is the first wave of 2018 Netflix Recommended TVs:
- LG 4K UHD TVs with webOS 4.0
- Sony W800F / WF800 series Android TVs
We test all TVs that carry Netflix and will continue to report new designations throughout the year as new devices become available or get updated. Timing of availability for Netflix Recommended TVs will vary by market, and not all models will be available in all regions. For more information, you can go to our Netflix Recommended TV website.
Brady & David
Brady Gunderson is Director of Product Management at Netflix
David Holland is Director of Business Development at Netflix