‘One Story Away’ campaign celebrates the power of storytelling

Eric Pallotta

Vice President, Brand

Eric Pallotta

Vice President, Brand

When I first watched Stranger Things it reminded me of how it felt to be a kid, riding my bike with my best friends and playing video games in the basement. Seeing The Irishman inspired me and my brother to revisit all our favorite mob movies over the years. And I cried at Sex Education’s Eric, who had the courage to live his life without shame and without edits. The list goes on, because stories are powerful. The TV shows and films we watch bring out all sorts of different emotions, give us perspectives we’ve never seen before and even make us feel closer to each other.

That’s the premise behind our One Story Away campaign launching in 27 countries starting today.  

I first heard the phrase “we’re only one story away” a couple years ago from a colleague in the hallway, and it’s stuck in my head ever since. I knew it would resurface one day, and when we started working on this campaign almost a year ago, it felt like we had finally found the right moment. These words perfectly encapsulate the passion for storytelling that lies at the heart of what Netflix - and the creators we work with all over the world - are trying to bring to our members. 

People have very different tastes and moods. But no matter who you are or where you are,  we’re all only one story away from seeing, feeling and connecting more.

Check out the collection at Netflix.com/OneStoryAway.